Protecting the Environment
Serving fewer animal products and more plant-based meals combats climate change by reducing greenhouse gas emissions from food production.
It also conserves precious planetary resources such as clean water, fertile land and habitats for wildlife. This is because animal agriculture is one of the leading causes of land use, biodiversity loss, species extinction and a major cause of water pollution and poor air quality in the UK. (Poore & Nemecek, 2018)
We can analyse your sales and procurement data, free of charge, to provide insights on the environmental impacts, including the scope 3 emissions of your menu and, crucially, where you can make key sustainability savings.
Good for Business
Research has shown that nutritious plant-based meals are “on average 30% cheaper than meat-based meals, and 21% cheaper than vegetarian meals.” Surveys and studies also suggest that people are increasingly eating less meat, and more plants, especially younger generations. This shift presents a great opportunity for businesses to embrace positive change and cater for this growing demand.
We’ll help you make small but powerful, research-backed changes that bring your customers along the journey and boost plant-based sales, ensuring this shift is good for business!


Health and Wellness
Plant-rich diets can reduce the risk of developing cardiovascular disease, various cancers, type 2 diabetes and obesity, meaning this shift will benefit the general health and wellness of your customers. (Hemler & Hu, 2019)
Plant-based options are also typically low in saturated fat and don’t contain cholesterol, but can be rich in protein and fibre.
Everyone Can Enjoy
Plant-focused menus are more inclusive, as everyone can enjoy plant-based food whilst observing most health, ethical or religious dietary requirements.
Help Animals
Serving less meat, eggs and dairy will help to spare animals from suffering in factory farms, which is how 85% of UK farmed animals are currently kept. This will create a healthier and more humane world for all.
Experts agree
Our diets have been focused too heavily on meat and not enough on plant proteins. Forward Food helps institutions begin to balance the scales by giving plant-based foods a more prominent place on today’s plate.